Sunday, March 20, 2011

Need for Affiliation


Some people have a high need for affiliation with people and others do not. We know several facts from studies of the affiliation incentive. First, we tend to be attracted to others who we perceive to be similar to ourselves. Second, people tend to affiliate when it will enhance their own prestige. Third, to expressing love for another person will inspire others to love. Fourth, sympathy and empathy are characteristic of people who are able to induce affiliation in others. Fifth, individuals seek their own popularity level when choosing friends in groups. Sixth, the presence of a friend reduces stress more effectively than the presence of a stranger. Seventh, fear of being alone or beIng rejected may relate to our desire to be with other people.