Preivously, SEO was the biggest source of traffic for almost every content based site. If they get more traffic from search engines, they optimize the site more and more. It gave them visitors and and conversions. But these days the case is a bit different. If you're getting more than 15,000 visitors a month than you can also have 12,000 or more from social networks. Your search engine visitors will not reduce, they will remain same but you can double the traffic, try using social networking sites. They can do alot for you only when you wish.
You would have to be social. Distribute your content, first, to top social networking sites and then use as many networks as you can find. For me to tell you, use social marker that can let you distribute your content to 50+ sites.
To be popular in social media, you should have interesting an good quality content. No matter how new you are, people will find you and will remember you. So many people need to know what are you writing about. This can build and increase your readership. Use Rss widgets on your blog or website so that they easily subscribe to your posts. If you upload content daily to your blog or website then you are doing a good job. In that case, your readers would have only option to subscribe to your feed. And most people like to stay updated, to the blog or website that interests them, in the feed.
Take a glance and see the difference...
When you reach more and more people you are increasing your value and your alexa rank will boost up. Write for your readers and try to provide them with what they are searching for. Try to create visitor friendly content, this will increase your social ranks. If you are a problem solver, they are going to remember you and spread to their social networks; their friends and family and everyone in their contact. You can become the word of mouth.

