| Style File
Design Your Own Dries
14 Jul 2011, 4:51 pm
Not that Dries Van Noten’s clothes need any alterations, but for a limited time, the Belgian designer is offering his customers the rare opportunity to take a few liberties with his work The “blank” canvas in question is a sleeveless dress from the Fall 2011 collection (called “Daya”). Customers can select up to five of 30 archival prints drawn from his last 12 seasons, and mix and match at will. Whether anyone can mash up clashing prints as well as the master himself remains to be seen. The catch? The service is only available in Berlin, at the new location of the Andrea Murdukis store in Potsdamer Strasse. Do you need a better reason to jet off to Germany?
Available now at Andreas Murkudis, Potsdamer Strasse 77-87, Haus E, 10785 Berlin, through September 15. Customers will receive their dress in October 2011.
—Kristin Studeman Photo: Courtesy of Dries Van Noten |
