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Here is special video version of the Roberto Cavalli Men's Spring / Summer 2012 runway show, held on June 18 against the stunning backdrop of Palazzo Serbelloni in Milan.
The introduction with Jon Kortajarena gives an enhanced insight into the intimacy of the male ritual of dressing, before an encounter, in which the tailored suit is a means of bestowing full of confidence and self-awareness.
Through images and sounds the director brings this ritual to life for the viewer’s experience. The sound of his skin on the soft leather loafers, the rustle of his jacket over his shirt, a belt being stretched at his waist: images that represent the substance and essence of the garments.
Each runway look is captured through a sequence of photographic moments, completing the vision of the total look of details such as embroidery, the working of the leather, the finishing of the fabrics. The model and his outfit are analyzed, investigated, studied and appreciated through a cinematic vision.
Seriously, this is the coolest runway video EVER. It captures the mood of the show and the collection perfectly! Sexy, cool, sophisticated & confident. LOVE IT!
...your favourite editor on duty :)
How do you like the show? How do you like the Cavalli S/S 12 man?
The invitation
Great style outside the show
The venue: Museo della Permanente
Runway
Nicole Farhi and her menswear designer Massimo Nicosia
Top 10 Picks
1.
For summer 2012, Nicole Farhi pays tribute to the forthcoming Olympic Games introducing elements of retro sports gear, delivering a versatile and urban collection.
2.
Drawing inspiration from the historic 1908 London Games and the 1981 iconic film 'Chariots of Fire', the collection focuses on traditionally English sporting disciplines from rowing and fencing to athletics and horse riding.
3.
Innovation, technology, performance and comfort, are applied to traditional menswear attire. Sporting elements are worked in - ergonomic tailoring flows throughout the collection, garments are seamsealed, not always stitched and traditional fabrics are treated with modern techniques.
4.
Elements such as straps, tape and binding feature throughout and garments are treated with a 'chalk' finish, giving texture and tone.
5.
Heightened capabilitiy is given to traditional fabrics and garments - smooth Lycra jersey is bonded with linen and canvas.
6.
The parka`s construction is revised - heavy canvas outer contrasts with a lightweight double layer inner.
7.
Knitwear takes new form. The classic 'cricket' jumper is reworked fusing cable knit cotton with technical interlining.
8.
The colour palette is neutral with cool grey, chalk and optic white fading into ivory, chino and khaki, punctuated with lime. Air force blue runs into navy.
9.
Launching for S/S 2012, sunglasses compliment the collection.
Picture sources: my own pictures & Nicole Farhi PressHow do you like the collection?
The invitation was a sailing boat this season.
Outside Palazzo del Ghiaccio
Anna dello Russo before the show
Inside the Etro`s sea of blue.
Maritime shadow play opening the show.
It felt like being by the sea with the sand-coloured runway, white seats and blue background.
The runway had a center surrounded by two circles, which made watching slightly confusing, especially when you sat in the middle, outer circle, like I did.
The finale
Your favourite blogger after the show.
Model waiting for his driver after the show. Yeah, strike a pose, baby.
Top 10 Picks of Etro`s 'AU BORD DE L’EAU ou le nouveau réalisme' Collection
1. 
It is “joie de vivre” caught in the act, but also the elegant melancholy of the perfume of Gauloises and Pernot. Enjoying the notes of Cesare Picco. It is a tribute to that which Jean Luc Godard described as ‘The splendour of the real’.
Memory of tomorrow and of always. A walk along the shore-line, in the border which marks the edge of the world: it is end and beginning, free zone for thoughts and actions.
2. 
The mood is elegant yet free and easy, Mediterranean, optimistic, composed and disciplined. The language spoken is french and the location is a promenade between Saint -Tropez and Cadaqués worthy of Robert Walser for the vital energy, from the density of the blues, which form the backdrop to exuberant oranges and red, from the perfume of Provence within the lavender and strawberry, to the calm power of the colours of the earth which slopes gently to the sand.
3. 
The influences are the carefree light-heartedness of the late 1950s, la Nouvelle Vague, the ingenuity of the beginnings and joie de vivre. He has also taken inspiration from the wind and the light, from those indefinable sentiments instilled by the marine atmospheres of the present, but whose wisdom belongs to the beginnings of time.
4. 
The atmosphere is intimate, composed and genteel with unexpected outbreaks of joy:
you meet petanque players, sailors, playboys, intellectuals wearing cotton jersey, georgette (for the linings)and silk burette.
5. 
The volumes are generous, the fabrics light and ready to welcome even the slightest of breezes.
6. 
Colours range from blue (abysse, cassis, mauve), orange, to lavender, mimosa, mure (blackberry) and fraise (strawberry).
7. 
The prints are stripes, tartans, Paisley, small conversational motifs (dolphins, seahorses, little boats, anchors, racquets or tennis balls). Paisley, the distinctive pattern, becomes as light as a shadow, watermarked, hidden in the linings or decisive and peremptory like a tattoo on the knitwear.
8. 
S/S 12`s shoes are loafers.
9. 
The bags are sailor-style duffle bags.
10. 
Cesare Picco`s musical composition were seashells as percussion and instruments that included the wind and the waves. Immersed in these perfumes is this suite in which piano improvisation plays a fundamental role. Being an improvisation, what you hear is born in that moment and is unrepeatable. A challenge created with Kean, who surprises me once again because with him one doesn’t work, one creates.
Picture sources: my own pictures & GQ.comWatch the full show
I LOVE the club blazers, checks and dots! Sophisticated and fun at once. The print-mix really works! Etro has, once again, shown a classy, traditional, young and very fashionable collection. BRAVO!
How do you like the collection?
