Sunday, June 27, 2010

About Dress Code: High Fashion

The Concept

Formed in june 2010, as Boheme Noir Blog. Renamed to Dress Code: High Fashion in june 2011 (the change of name had to happen to avoid copyright-issues).

Dress Code: High Fashion is a daily online magazine. It is strictly high fashion: refined, high-end, sophisticated, traditional, luxurious, glamorous, edgy and exclusive.

I do both, Menswear and Womenswear, because they depend on each other - what is a lady without a matching gentleman and vice versa!? I think every human being should always dress the best they can and I hope to encourage and support a return of elegance and sophistication with my magazine.

More than pretty pictures

There is no sophistication and cultivation without thinking. An unreflected or superficial person or thing can never possess true beauty, that`s why all things featured in my blog have to have a significant background, sense or meaning.

To me, something is good when it makes you think and wonder. Wonder is the beginning of all discovery. That`s why I encourage a discussion with every post.

The Timeline

Even though fashion collections are presented months in advance I believe in covering them in the right season - who is interested in next summer`s mini-dresses in the middle of winter!?!

So I`m posting summer collections from january to june, summer Haute Couture in february and Prefall collections in june. Winter collections from july to december, winter Haute Couture in july and Cruise collections in december.


I do not claim ownership over all pictures used. Images posted are credited to their respective sources on the bottom of each post. I will remove images on request of the original copyright holder.

Blog by Jenny Helmich.

Links & Advertising

I`m always looking for fashion blogs & magazines to exchange blogroll links with. Just write an E-Mail to if you would like to trade links or buy advertising space.

The Editor


Jenny. Dreamer. Writer. Surrealist. Die hard Alexander McQueen Fan. Post-Modernist. Tom Ford Groupie. Collector of Vogue since 2003. David Lynch Addict. Traveller. Admirer of beauty and art.

Inspirations, Loves, Soulmates & Heros


Jenny & Dress Code: High Fashion in the press

Jenny`s Lookbook

My dressing room featured on La Placard

Feature on Virus:Chic

Interview by De Tripaz Corazon

Feature on Wardrobe of a Millionaire Student

What others say about me

- "Dress Code: High Fashion is where I go to see the best fashion photography from editorials and recent fashion shows." (Heather Fonseca)

- “...has one of the best eyes for shoes in the business. And am not saying this lightly!” (Maya Beus)

- “ have a special sensibility for art.” (Pachi Santiago)

- "You have the chic, sophisticated eye to serve the latest fashion goodies - like no other fashion cupcake a gal." (Susu Paris Chic)


I published my first book in 2010. "David Lynchs Frauenfiguren" is a psychoanalytic study of David Lynch`s Femme Fatales. So far it`s only available in german.