Thursday, August 18, 2011

Buy > Invest > Luxury > Watch > New Top Versace

by Versace 

Viewed as an ambassador for Italian fashion and excellence throughout the world, Versace style demonstrates perfect balance between the classical and modern

This glamorous women’s Versace Character wrist watch, combines strong lines and attractive design. The detailed textured white dial hosting a date display, minute track, dual time, chronograph sub-dials, night/day indicator and logo is framed by rose gold-tone PVD stainless steel case and bezel.  

Using precious materials and superior craftsmanship this timepiece is manufactured in Switzerland and includes: a protective sapphire crystal window, Swiss automatic movement, chronograph function, and 99 feet water resistance. Fastened by a deployment buckle the black leather strap with an alligator pattern provides a definite expression of exquisite cultivated fashion

Product Features:
*Swiss Automatic movement ETA-7754
*Chronograph function; Sub-second
*Dual time display; Date window
*Night and day indication on inner bezel; Rose gold IP coated case; Genuine black leather strap with alligator pattern
*Water-resistant to 99 feet (30 M)

Faces of Versace & celebrity culture:
Versace has many fans among well-known celebrities. Elton John has long been a wearer of Versace, often featuring custom items covered in diamonds or Swarovski crystal.  

Other notables fans of the Versace fashion house are Beyonce, Elizabeth Hurley, Axl Rose and the late Princess Diana, who was offered, but declined, ?1,000,000 to appear on the catwalk in Versace to celebrate her divorce from Prince Charles. Tupac Shakur (2pac) rapped about wearing the Versace label in songs such as "Hit 'Em Up" which rival rapper Notorious B.I.G, aka Biggie Smalls, allegedly perceived as disrespectful to himself. Tupac was also a Versace model. The late rap icon The Notorious B.I.G. was known for his love of Versace sunglasses.

Jennifer Lopez is known to wear Versace in many of her red carpet fashions. Many of the dresses that Lopez has worn have brought much publicity to the fashion house. Lopez wore one of these dresses to the 2000 Grammys, which became infamous for its plunging neckline.

Versace is unique among Italian fashion houses due to its frequent use of a celebrity "face" for the House in advertisements. The contract provides for the use of the celebrity's image, and in return, the celebrity is paid both monetarily and with free Versace clothing. Madonna, for example, was paid $10.5m and given free Versace clothes for 2 years for her contribution to Versace advertising campaign in 2005.

Some of the celebrities that have been the face "for Versace" are Madonna (1995 and 2005), Ashton Kutcher (known from Punk'd), Kevin Richardson (former member of The Backstreet Boys), Demi Moore, Britney Spears, and Christina Aguilera. During the summer of 2003, The Corrs--who were then recording and promoting their fourth studio album--signed a contract to become the face of Versace for 5 years. Halle Berry was the face of Versace for Spring/Summer 2006.

Versace used the models Carolyn Murphy, Angela Lindvall, Daria Werbowy, Miriam Escott IV, Christy Turlington, Gisele B?ndchen and Kate Moss to front the Fall/Winter 2006/7 campaign, and used actor Jonathan Rhys Meyers as the face for the men's campaign. The 2008 Spring/Summer campaign features Grey's Anatomy star Patrick Dempsey as the face of its men's line. Many young models featured as the lineup for Versace include Tuki Brando, Graham Love and Joel West.

Versace Precious Items:
Gianni Versace and Frank Muller launched the first Versace watch collection line in 1994. The name of the first collection was Atelier and soon became a must among fashionistas and Versace brand lovers.

Since then, the collection of Versace timepieces has evolved and the range of products of the Medusa fashion brand has greatly been expanded.

Versace watches line are produced under license agreement in Switzerland. Timex bought the license in 2005 but the Versace watch line is still produced and operated from Switzerland by Vertime SA.

Since the discontinuation of the Atelier collection a new line from the Italian fashion house, Versace Precious Items  evolved. 

The collection includes watches, fine jewelry, and writing instruments.